Here's a simple example of turning on a hidden form / paragraph using javascript.
<a href="#" onclick="document.getElementById('show_car').style.display = 'block';">Show Car</a>
<p>
<span id="show_car" style="display: none;">
This is my car.
</span>
</p>
This is a simple example, clicking the link just shows the data - but it can easily be expanded on to be a toggle switch, and show much larger chunks of content.